A couple of years ago, there was quite a stir on the internet over some free videos released by Andy Jenkins and Brad Fallon called Going Natural about Search Engine Optimization.
Going Natural was basically some videos showing how a couple of web sites selling wedding favors were pulling in about $16,000. a day by organic search. They also showed scientific studies how pay per click (PPC) ads only gets a fraction of the traffic and clicks received versus sites which appear in the top 3 positions of organic search results.
The videos were hyped by many established internet marketers with a combined mailing list of over 940,000 people. Even the Rick Jerk was getting into the action, taking credit for Andy Jenkins and Brad Fallon's success by claiming that he taught them much of what they know which has made them successful. The video series and hype continued for the entire month of September 2006 with a new free video being released about once a week.
This was butterfly marketing at it's finest! And the cliff hanger was the scheduled opening of a new membership network called StomperNet, where members could learn SEO (Search Engine Optimization) Secrets revealing how among other things to get their sites in the coveted top positions of the big 3 search engines; MSN, Yahoo and Google. But the price.. everyone wondered how much this membership would cost?
I thought it would probably be something reasonable.. about $97.00 per month. Well, about a day before the grand opening, the price was finally revealed.. a whopping $797 per month! Wow, I could hardly believe such a high price for membership. That's about what most people spends a month for their house payment!
What was even more unbelievable was emails I received on the day of the grand opening from Andy Jenkins indicating that when StomperNet went online, they had 50 people join in the first 30 seconds and that the membership was sold out in a matter of hours.
There are 5 keys that you need to keep in mind when it comes to search engine marketing and campaigns.
The first step is to do an analysis for search terms that your target audience is using when using search engines. These search terms, keywords and key phrases, are the foundation and platform for web content development and search engine marketing.
The second step for internet search engine marketing is to make sure that your website is full of high quality information. Content is king and the more high quality content you provide, the more traffic pulling power you will have with the search engines.
The third step in internet search engine marketing is to optimize your website content via search engine optimization strategies. Without this, developing a targeted search engine marketing campaign would be a shot in the dark.
The fourth step for internet search engine marketing involves the submission of your website URL to many of the search and web directories online.
Online marketing is not the same as offline marketing. There are some key points like contextual links, social bookmarking, that you have to observe when selling your wares on the internet marketing. If you are apprehensive about doing SEO on your own, quit worrying and let the experts do it.
Seo Creations - Secrets Of Seo At A Low Cost
Three Ways to Raise Ranking in Search Engines
Ask any business person whose website is at the top of the search engines if his/her site is making money, and the answer is almost always "yes".
1) The fact is, search engines can get you an enormous amount of traffic, and its traffic to your sites that are free or visit www.seo-prediction.com. However, in order to ethically and effectively market in the search engines, you need to use strategies that actually work.
Below are three different ways to effectively, and ethically, raise your rankings in the search engines.
1. Optimize your site.
To make sure that you are properly targeting your market, you need to make sure that you are marketing using the right keywords. This means optimizing your site to make sure that the keywords you have on your site are the keywords that your site is actually optimized for.
There are two tools that you can use to help you with search engine optimization:
A. Search Engine Optimization Fast Start E-Book will teach you simple and effective techniques for optimizing your site. This e-Book is now in its 4th edition, is completely up to date, and is one of the best e-Books I've seen on search engine optimization.
B. Web CEO - This is a complete search engine optimization suite that offers 10 different tools to help you optimize your site for the search engines. It offers the most comprehensive, and step by step, set of instructions I've ever seen with any software package. The free version of this software will work for most, and it also includes a $97 search engine optimization course as part of the package.
2. Develop a linking strategy.
One factor that influences how well you are ranked in the search engines is linking. The more inbound links that you have pointing to your site, the higher you will be ranked in the search engines.
For each link that you have pointing back to you, that's another opportunity for your potential customer to find you. With credibility being such a big problem on the internet, to have someone recommend you increases your chance of making the sale.
3. Develop a content strategy.
The truth is, "Content is King". Most people online are looking for information. The more information that you provide for your customers, and the more valuable it is, the more likely you will make the sale.
Below are three different ways to develop content for your site.
The first and most effective strategy are articles.
Articles actually work for you in several ways.
a. Brands you as an expert so that customers come to you.
b. Provides valuable content to your potential customers.
c. Builds a relationship between you and your potential customers.
d. Creates a viral marketing strategy for your site.
e. Builds a linking strategy for you every time a webmaster publishes one of your articles.
2) Finally, to keep abreast of what's happening with search engines, you need to subscribe to Search Engine Watch - This site offers tons of resources, news, and a newsletter on search engine optimization for more help visit on www.the20seotools.com, Apply one, or all, of these search engine resources to your search engine strategy, and you can expect a major increase in your traffic and sales to your site. If you want to effectively market your website in the search engines, these free tools are the best for helping you raise your search engine rankings.
SEO On-page Factor For SEO
On-page optimization is the most important and complicated parts of SEO optimization. This helps a website to get their required search engine ranking through their keywords. This article grounded on some great tips which should be maintained while going for on-page optimization on your site.
Any kind of search engine score of your website which helps you to increase your page rank or the search engine ranking of your keywords will only depend on the on-page optimization of your website. Mainly it is viewed that the on-page factors of your index page sets the rankings of your keywords.
On-page optimization is often forgotten these days, as we focusing more and more of our time in getting inbound links with targeted anchor text. On-page optimization, however, is something you can do quickly to give yourself an extra boost in the SERPS.
There are a great list of SEO Techniques for on-page optimization that are considered in the search engine evaluation process. These factors accept but are not limited to: words in the web page url, title tag, meta tags, headlines, sub headlines, keyword density, words at the starting of the page, page content, words that are bold, words in the links, site navigation, the Website structure of links and a number of other considerations.
On-Page Optimization Tips:
A. URL Naming:
If possible try to place your prime targeted keyword as your domain name, if not just include your keyword in the url.
B. Title Tag:
Place Your Keywords in Title Tag, place in first words after that you can using another words to attract the visitor
C. Meta Descriptions:
Not many search engines use the description tag any longer, but it's best to set it properly just in case. Put your keywords in the first beginning of the meta description, and make your meta description attract visitor yo tour website.
D. Meta Keywords :
Yes many search engine do not count meta keywords anymore but fewer search engines utilize the keywords tag, so use meta keywords is still have value to rank your site in couple search engine
E. Use ALT Text to Image Optimization :
Crawlers are unable to see images. Thus Optimize this images with suitable contents using Alt tags which reflects your targeted keywords,
F. Static URL:
Remember that all of your important pages should have short and static URL.
G. Use Headings :
Use the h1, h2, and h3 heading tags to define your important subject sections, and put your keywords at least once in each heading style.
H. Validate the HTML :
Use the W3C HTML validator to validate the HTML of your page. Very few HTML faults will cause a web page not to rank well in the SERPS.
I. Robot.txt:
With robots.txt file you can limit access of search engines to your website. Check that robot.txt is necessary at your website with apposite crawler notifications.
J. Sitemap XML :
Create your XML sitemap search engine using xml sitemap to crawl your pages.
K. Keep Your Body Text Readable
Use your keywords in the body text, but keep your body text readable. Don't drywall stuff drywall your drywall keywords dry wall into your drywall text until it is unreadable by humans.
L. Internal Link
Build internal link between related post
M. Check Keyword Density
Check your keywords density in your webpage, for optimize your keywords not less or more than 3% density
On-page search engine optimization is the first step towards achieving good search engine rankings.
YouTube Insight for SEO Experts
YouTube has become a household name and having a popular video on this site can be a powerful marketing tool or a complete waste of time and money. It’s all depends on how you go about it. SEO companies and internet marketers have been trying to find the right angle to employ video, as a growing online medium to launch and grow their campaigns.
A bit like with everything, it’s all about how you use the data available to you. Until recently I used TubeMogul to streamline my video distribution, but more importantly it was the only tool that would give me comprehensive statistics on my audience. If you haven’t used this tool before visit http://www.tubemogul.com and sign up for an account and have a browse.
Now YouTube features their Insight option which reveals a wonderful plethora of information about your visitors and their behaviour. Whether this is a response to TubeMogul’s features is irrelevant but what is important is the information that they share with us. The tool is essential split up in to four distinct sections.
Let’s start from their overview dashboard or as they call it “Summary”. This view features an executive summary of all relevant information such as: Views, My Videos, Demographics and Popularity. Pretty simple and to the point, as always is with Google’s products.
The “Views” option shows how many views all your videos were getting in a historical graph timeline. This is pretty useful if you wish to see cumulative popularity of all published material.
“My videos” section displays the percentage value popularity breakdown of all videos in form or a simple bar graph. This one gives is a fairly good idea on the effectiveness and popularity of each individual video we’ve published.
The view that is particularly exciting is the “Demographics” which reveals the age and gender breakdown of all viewers.
And finally the “Popularity” option shows the geographic popularity of your videos relative to those of other video publishers. This view is simply represented by the world map coloured in different shades of green.
All of the dashboard features described above can be modified by date range and country using the two drop down menus at the top and provide further information detail once you actually select the option from the top tabs. Once you select an actual video, YouTube reveals even further detail from which two of the most exciting are the “Discovery” and “Hot Spots”. The first one breaks down the referring sources which is pretty handy to have, but the second one is a really pleasant surprise.
“Hot Spots” page features an interactive timeline of audience’s excitement level and attention during your video. The red position marker tracks the graph in sync with the video. The two play side-by-side. Apparently the information is relative to videos of similar length and derived from user behaviour such as exit points and rewind spots. The ups and downs are represented by Hot-Cold scale and just like everything else in the Insight this feature and its information are very intuitive and easy to follow. What this leaves us with, is a powerful tool in hands of SEOs and video marketers. Let’s see what we can come up with.
Seo Tips For Top Ranking in Search Engines
Any SEO firm will tell you that keyword research and identification is a major factor in their optimization strategies; that much is a no brainer. But knowing where to place those keywords can be a little trickier. Here are some tips you can use to help you know where to place keywords and phrases in your webpage:
• Title Tags:
The title tag is a great place to add your targeted keywords. The text inside the title tag displays as your page’s title in the search engines’ results. The title tag should be no more than 6 or 7 words, with the keywords appearing at the beginning of the tag.
• Anchor text:
Anchor text links are ranked as very valuable to search engines, so plenty of them should be in your web pages. The most powerful anchor texts of all are those whose text contains targeted keywords. Each click on an inbound keyword anchor link will count as a vote of that keyword to a search engine’s rankings.
• Heading Tags:
Adding keywords in heading tags (H1, H2 and H3) is as beneficial as putting them in the page title. Do not use words like “and”, “for”, “the”, etc. as they are ignored by search engine spiders. Try to make best possible use of this place in your website.
• URL:
Including targeted keywords in your website’s URL is helpful from an SEO perspective. Also be sure to use hyphens (-) instead of underscores (_) in your URL to separate text.
• Meta tags:
Although Meta tags are no longer recognized by Google, they are still helpful for other search engines like Yahoo and MSN. If you are optimizing for other search engines, it’s a good idea to place some keywords in Meta tags.
• Alt tags:
Search engine spiders are unable to read images or graphics. If you have images in your web pages, then make sure to include several top targeted keywords in the ALT tags. Be careful not to “stuff” the alt tags with too many keywords, however, or your rankings could be dropped.
• Website Body:
Strategically “sprinkling” keywords throughout the body of your website is ideal. All pages should contain at least the top 2 keywords that you are targeting, and all articles and other content should be peppered with various targeted keywords as much as possible.
Using this short list to help you with your keyword placements will surely benefit your search engine rankings.
Search Engine Optimization Packages For Top Ranking
We are the place to come for free information about search engine optimization and the Internet marketing, online marketing industry. Since search engine optimization (SEO) is not an exact science, there is much room for thoughts, research, in discussion, observation, anecdotal evidence and opinion in this field. Search engine optimization has been a boom industry in recent years. The overall message boards reflect that the professionals have much to say about SEO (Search Engine Optimization).
Search engine optimization (SEO) or Organic Search is the art of placing your website in the first few pages of a search engines like Yahoo, Google, MSN, AOL, Altavista for a strategically defined set of keywords. As the fastest growing vertical in online organic web searching as well as pay per click, lots of peoples are now started to recognize the importance of local search engine optimization (SEO) can increase organic site traffic. You can say regional search, it's basically geographical targeting your audience when they search for a particular thing with keywords.
Local search engines works best for the service providers, or a retailer that has number of locations. The person who reaches your site on web will be a more targeted visit and most likely ready to convert in conversion.Another thing is that in local search is that for sites that are well optimized also get their rankings in mobile search also?
SEO is an online resource for online marketing, organic seo research. We have a reviewed a number of directories for Search Engine Optimization SEO companies, SEO Consultancy providers, Online or Web marketing companies in India, USA, Canada, Australia, UK and all over the world. Each Search engine keep in their database that from how long time your website & domain have been on the web. You can purchase a new domain and do 301 redirection to your old domain to the new one, but best way is to use the existing domain/website if possible. If you are starting from scratch or redesigning your domain and you use a new domain name for some reason, you must be rady for losing some search engine traffic.
A list of most relevant keywords phrases for your site, and choose a few different ones for each page. Never shoot for general keywords such as "flights" or "holiday," as they are rarely indicative of what your site is. Are people looking for perfumes for their status? Always look for keyword phrases such as "preschool toys.") Or are they more likely to be seeking specific brands of perfumes? Most likely, your keyword research will tell you what people are looking for perfumes in many different ways.
If you have only sequence of menus to choose a category, the search engine crawlers will never find those resulting pages. Note that HTML links do NOT have to be text-only links. As the search engines can follow image links. Read our Copywriting Combo for exact tips on how to use it correctly. You can go & get hundreds or thousands of links, but if your site is not good, why anybody want to link to it? On the other hand, if your site is well designed, informative, other sites will naturally link to it without your even asking.